More food establishments should market the fact that their menu items do not contain TransFats

It's a marketing opportunity that many food establishments haven't tapped into yet. Many consumers are becoming label readers, and they want to make sure what they put in their bodies isn't going to kill them. Businesse can make a huge impact in their sales, by marketing that fact that they no longer have products with transfats in them.

What are transfats?

Trans-fats, or hydrogenated oils, are simply vegetable oils that are put through the hydrogenation process to become solidified. Hydrogenation turns a perfectly safe oil into an unnatural substance that our bodies are incapable of processing. It's an unnatural ingredient, and our bodies do not know how to process them.

Studies have shown that transfats contribute to heart disease, cancer, birth defects, diabetes, and more.

Be sure to check out this Harvard study for more information

http://www.hsph.harvard.edu/reviews/transfats.html/